Thursday, November 15, 2007

Texting for pizza


Forget calling the pizza guy. Now you can text message him.

According to an Associated Press story, Louisville, Ky.- based Papa John's International Inc. this week rolled out its text message ordering option at its 2,700 U.S. restaurants.

It's a progression from the pizza maker's online ordering, which began in 2001 and now accounts for nearly 20 percent of its U.S. sales.
Domino's Pizza Inc. lets customers place orders from Web-enabled mobile devices. The new ordering system, launched about 2 1/2 months ago, is now available at about 3,000 Domino's locations and will spread to all of the chain's approximately 5,100 U.S. restaurants next year, said Rob Weisberg, a marketing vice president for the Ann Arbor, Mich.-based company.

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